Companies often have top employees who bring in a higher percentage of sales. These employees often work harder, and have an established track record for success. In order to encourage this, many companies look for rewards that are given out to their top earners on a regular basis. This may be a yearly reward, or [...]
Rack cards are promotional tools that businesses can use to advertise their services. These are typically seen in offices, hotels and other heavily visited areas. Hotels and attractions often use these to provide information on other locations tourists can visit. Doctor offices typically use these to provide health information to their patients. Make Them Accessible [...]
Business cards are the best way to create a lasting impression when meeting new associates. These cards serve as a reminder of who they met, and what the company has to offer them. Because of this, it is important to create cards that will really stand out. Keep Business Cards Up To Date Up to [...]
By Carol Rosdobutko Why do we think that by asking a question we’ll hurt the prospect’s feelings? What you need to remember is that that you are not responsible for how a prospect reacts to a question that you ask. Clients share with me daily the questions they’ve avoided asking for fear of upsetting the [...]
Very Good Article. By Carol Rosdobutko I had an interesting conversation at a social event that made me recognize that I, along with people in general, seem to want to make decisions for other people. This is an interesting observation from a sales perspective and it’s also applicable in our everyday lives. Let me share the [...]
Networking is one of the most important aspects to improving the success chances of any company. Whether the company is a single person, ten employees or one hundred, it is important to maintain positive social contact with others. Following these four easy steps can improve your business and lead to more customers as well as [...]
Getting new customers is the goal of any business who wishes to continue to grow. This is often done through careful targeted marketing campaigns. Many companies overlook an important aspect of growing their company, which is keeping their current customers. Losing customers can quickly undermine any gains through promotional materials. The cost of losing customers [...]
Direct mail offers a unique benefit for anyone looking to expand their customer base. Printing materials that are mailed to homes can target new customers and inform them of the available services. When choosing to use direct mail, there are a few tips to keep in mind to make it more effective for your business. [...]
I like to share this article from my Sales Coach – Stevenson Brooks – Sandler Training. I Love Voicemail! By Stevenson Brooks While some salespeople might see voicemail as a dead end or a link in a long game of phone tag, opportunists see it as a chance to learn even more about the [...]
With the rise of smart phones, QR codes have been increasing in popularity as a tool for marketing. These codes can be included on almost every form of marketing, such as a business card or printing fliers. But what is a QR code and how can it help with marketing your business? A QR code [...]
